An image of the book "Stragetische Kreativität - Zukunft gestalten um Gegenwart zu verändern"

Academic Research

Strategic Creativity – How to craft futures that change the now

Are we creating the lives that we want? Are we engaging with organizations that create real value? Is this leading to a desirable future?

The new book by For Planet Strategy Lab Club members Simon Grand and Christoph Weckerle presents compelling answers for these questions. It zooms out from work as we do it at For Planet Strategy Lab every day and provides a well-needed reflection and resulting guidance.

We need creativity, and we need strategy in ever-evolving constellations.